The London Eye: The Best Way to See London

The London Eye: The Best Way to See London
by Lachlan Wickham on 8.02.2026

When you're standing on the south bank of the Thames in London, surrounded by the hum of buses, the smell of pretzels from a nearby stall, and the distant chime of Big Ben, it’s easy to feel lost in the city’s scale. But there’s one place that cuts through the noise and gives you the whole picture - the London Eye is a giant Ferris wheel on the south bank of the River Thames that offers panoramic views of London’s skyline, with each rotation taking 30 minutes and accommodating up to 800 passengers per hour. Also known as the Millennium Wheel, it opened in 2000 and has since become one of London’s most visited paid attractions.

Why the London Eye beats every other viewpoint

London has plenty of tall buildings. The Shard, One Canada Square, even the roof of Tower Bridge - all offer views. But none of them let you sit back, sip a cuppa from a thermos, and slowly circle the entire city without moving your feet. The London Eye isn’t just a ride - it’s a moving observatory. At 135 meters tall, it’s the tallest cantilevered observation wheel in Europe. And unlike climbing stairs to a rooftop bar in Canary Wharf or waiting in line for a glass elevator at The Shard, the London Eye gives you a smooth, quiet, 360-degree sweep of London in under half an hour.

Here’s what you actually see: to the west, the green dome of St Paul’s rising above the City; to the north, the spires of Westminster Abbey and the Elizabeth Tower; to the east, the red-brick warehouses of Shoreditch and the glass towers of Canary Wharf; to the south, the winding curve of the Thames past Tate Modern and the Millennium Bridge. You’ll spot the Houses of Parliament from above - not just as a postcard, but as a working building with flags flying and workers moving between windows. You’ll see the London Eye’s own reflection in the river, and the tiny boats gliding past - the Thames Clippers, the tourist barges, the occasional police launch.

It’s not just about landmarks. It’s about context. You start to understand how London’s sprawl works - how the financial district clusters near the river, how the parks like St James’s and Green Park stretch out like lungs between the concrete, how the bridges aren’t just crossings but cultural connectors. You’ll notice that the South Bank isn’t just a tourist strip - it’s a living corridor of street performers, book stalls, and people eating ice cream while watching the sunset.

How to make the most of your ride

If you’re a Londoner, you’ve probably walked past the London Eye a hundred times. But you might not have taken the ride. That’s a mistake. Here’s how to fix it.

  • Go at sunset - not just because it’s pretty. The light changes everything. The golden hour turns the Thames into liquid bronze, and the city lights flicker on one by one. You’ll see the lights of Covent Garden, the glow of Leicester Square, and the neon of Soho all come alive.
  • Book a capsule with a window seat - each capsule holds 25 people, but if you go early or late in the day, you’ll get more space. Avoid midday rush hours unless you’re okay with standing room only.
  • Bring a thermos - there’s a café inside the wheel, but it’s overpriced. A proper Yorkshire tea or a flat white from a local roaster (try Workshop Coffee or Union Coffee) makes the ride feel like a treat, not a tourist trap.
  • Use the free Wi-Fi - the wheel has it. Use it to Google what you’re seeing. You’ll learn that the tower near the Albert Bridge is the Battersea Power Station, and that the red brick building near Waterloo Bridge is the former Imperial War Museum storage depot.

Pro tip: If you’re with kids or elderly relatives, book a Priority Boarding ticket. It cuts the queue - and in London, time is the most valuable currency.

View from inside the London Eye capsule showing London landmarks like St Paul’s, the Shard, and Westminster Abbey at twilight.

The London Eye and local culture

The London Eye wasn’t built just to look impressive. It was built to celebrate the new millennium - a moment when London was redefining itself. It’s not just a tourist attraction. It’s part of the city’s identity. Think about it: when the Queen lit the wheel for the Jubilee, when fireworks exploded over it for New Year’s Eve, when the lights turned purple for Pride - it became a canvas for the city’s moods.

It’s also a meeting point. Locals use it as a landmark. “Meet me by the Eye” is as common as “Meet me at King’s Cross.” It’s where couples propose, where friends reunite after years apart, where tourists take their first proper photo of London.

And unlike the Tower of London or Buckingham Palace, it doesn’t feel like a relic. It’s alive. You’ll see school groups on field trips, office workers taking a lunchtime break, Japanese tourists with selfie sticks, and old couples holding hands, silent as they watch the city pass below.

What you’ll miss if you skip it

Some say the view from the London Eye is overrated. They’ve been to the Shard. They’ve climbed the Gherkin. But here’s what they don’t get: no other spot in London lets you see the whole city in one go - without climbing, without waiting, without buying a ticket to a rooftop bar that charges £18 for a gin and tonic.

It’s the only place where you can look down and see:

  • The London Underground snaking under the river near Waterloo Bridge
  • The London Bus Network spreading out like veins from Trafalgar Square
  • The Southbank Centre buzzing with live music, poetry readings, and food markets
  • The British Library and St Pancras Station in the distance, where Eurostar trains disappear into Europe

It’s not just a view. It’s a lesson in urban geography. You’ll start to understand why London grew the way it did - why the river was the original highway, why the bridges became the spine of the city, why the parks were the lungs.

An elderly couple holding hands in the London Eye, watching the city lights come alive as a purple firework glows above.

Practical tips for Londoners and visitors alike

Here’s what you need to know before you go:

  • Opening hours: Open daily from 10:30 AM to 6 PM (until 8:30 PM in summer). Check the official site - it closes for private events.
  • Ticket prices: £32 for adults, £27 for children (15 and under), £29 for seniors. Book online - you’ll save £5 and skip the line.
  • Getting there: Tube: Waterloo (5-minute walk), Westminster (10-minute walk), or Embankment (12-minute walk). Bus routes 77, 12, 211 stop nearby. If you’re coming from the City, take the Thames Clipper to Westminster Pier.
  • Accessibility: Fully wheelchair accessible. Wheelchairs can be stored in the capsule. Audio guides available in 12 languages.
  • Best time to visit: Late afternoon, just before sunset. The light lasts longer in winter, so even in January, you’ll get a decent glow.

And if you’re feeling fancy - upgrade to the 4D Experience capsule. It comes with a short film about London’s history, played on the capsule screen as you float. It’s cheesy, sure - but it’s also surprisingly moving. Especially when you hear the voiceover say: “London isn’t a place you visit. It’s a place you feel.”

What comes next

After your ride, walk down to the Southbank Centre. Grab a pie from Pie & Mash on the corner. Sit on the benches by the river. Watch the boats. Listen to the buskers. You’ll realize - the London Eye doesn’t just show you the city. It reminds you why you stay here.

Is the London Eye worth it if I’ve already seen London from The Shard?

Yes - because they show different things. The Shard gives you a vertical, zoomed-in view of the City and financial district. The London Eye gives you a horizontal, slow-motion tour of the entire city, including the river, parks, and historic landmarks. You’ll see Westminster, Big Ben, and the Houses of Parliament from a distance you can’t get from The Shard. Think of it as comparing a close-up photo to a panoramic one.

Can I bring food or drinks on the London Eye?

You can bring sealed drinks and snacks, but no alcohol. Most people bring a thermos of tea or a bottle of water. The wheel has a café, but prices are high - £5 for a coffee. If you’re a local, bring your own. It’s part of the ritual.

How long does the London Eye take?

The rotation takes exactly 30 minutes. Add 10-20 minutes for boarding and exiting, depending on the crowd. So plan for about 50 minutes total. It’s long enough to relax, short enough to fit into a lunch break.

Is the London Eye open in winter?

Yes, it’s open year-round. Winter rides are quiet, with fewer crowds and clearer views. Snowfall is rare in London, but if it happens, the city looks magical from above - all the lights glowing against white rooftops. Just dress warmly - the capsule is heated, but the windows are glass.

Are there any hidden perks or discounts for Londoners?

Yes - if you have an Oyster card with a valid Travelcard or contactless payment, you can get £3 off tickets at the ticket office (not online). Also, some local libraries offer free or discounted tickets through community programs. Check your borough’s website. And if you’re a resident of Southwark or Lambeth, keep an eye out for local events - sometimes they host free twilight rides for residents.

Don’t wait for visitors to tell you it’s worth it. Go yourself. Take a friend. Bring a snack. Sit by the window. Let London unfold below you - not as a map, not as a postcard, but as a living, breathing place you already know, but have never truly seen.